UNCOMMON MARKETING TECHNIQUES

We recommend you read this book first if you are just starting out. It contains a wealth of information without being overwhelming.

USE THESE METHODS TO SELL YOUR INVENTION
TO A COMPANY OR DIRECTLY TO CUSTOMERS.

Also tells you where to find people/companies interested in your product and invention, and how to write a letter that will get a response!

This book is also written by market guru Jeff Dobkins, and contains over 33 chapters that present an unusual collection of explicit how-to marketing and direct marketing methods, delivered in Dobkin’s breezy, conversational style of writing.

Each action-oriented chapter is filled with real-world marketing lessons in ready-to-use form. “I cut through the theoretical crap and bring readers usable information,” says Dobkin.

Contains plenty of traditional ways to market, along with fresh, innovative new marketing techniques; plus samples and examples of campaigns, and an analysis of each.

Uncommon Marketing Techniques Includes a beefy reference section that tells you
where to find the right contacts for your product or invention,
and how to write marketing literature and letters that get results!

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